Protecting Your Trademark in the United States
It is important for corporations and other institution to register and protect a trademark for their business names, logos, and other intellectual property under the United States Trademark law.
Trademarks involve a number of issues, including:
• Asset development
• Registration
• Maintenance
• Protection strategies
• Risk management
• Conflict
Seeking the expert legal counsel of trademark lawyers is often crucial for success when dealing with trademarks and the law. Other than litigation, a trademark attorney can serve a business entity several ways:
• Preparation, filing, and prosecution of trademark applications within United States and abroad
• Implementation of trademark protection strategies
• Searching and tracking of trademarks
• Coordination of trademark portfolios across the globe
• Trademark licenses negotiation
• Preparation and litigation of oppositions, cancellations, and infringement of trademarks
• Domain name arbitration and litigation preparation
• Performing cease-and-desist operations throughout United States
There are five types of trademarks that can be developed for a business:
1. Fanciful marks
2. Arbitrary marks
3. Suggestive marks
4. Descriptive marks
5. Generic marks
Your attorney can explain what they are and their significance. An experienced United States trademarks lawyer has the resources and skills to help you find an apt trademark for your business entity.
The TM symbol does not demand any paperwork while the ® symbol requires an application with the United States Patent and Trademark Office, including proof of sustained and exclusive use of the mark. For more information, contact a trademark lawyer.
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